Use saved, custom, and lookalike audiences to increase the chances of getting your Facebook ads in front of motivated leads.Read More
If you’re looking to run ads, see how effective your efforts are, or just want more control over your Facebook page, get familiar with their free business tools.Read More
You need to go where your people are, which means looking into different social platforms and seeing how their demographics compare to your target audience.Read More
Facebook and Instagram's increasingly frequent glitches are more than just an annoyance - they're a disruption to your marketing.Read More
If you want your marketing - and your business in general - to succeed, you need to know who your target audience is. No, it’s not “everyone.”Read More
Make sure that your content fits the Pinterest aesthetic and best practices to grow your presence on the platform.Read More
Pinterest’s unique blend of social media and search engine makes it a strong digital marketing option for some companies and agents.Read More
Looking for some quick wins? Run through this list for easy ways to improve your digital presence and build better marketing habits.Read More
Posting your listings organically won’t get your message far - but Facebook boosts or Ads Manager can help you reach beyond your immediate follower group.Read More
Once you’ve gotten UTM codes in place, learn how to read the data they provide and make smart marketing decisions.Read More
Look for the tell-tale signs of budget-wasters, and decide if your marketing dollars, time and energy are better spent elsewhere.Read More
If finding value in the time and money spent on your digital marketing feels like a giant mystery, you can implement better tracking with tools like UTM codes.Read More
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